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Why US Adults Listen To Podcasts.

Writer: Inside Audio MarketingInside Audio Marketing

Listeners engage with podcasts for a variety of reasons. Some 88% say that they listen to podcasts in order to learn, while an almost-equal 87% say they tune in for entertainment. Close behind, 81% engage with podcasts to have something to listen to when doing something else, while 71% do so to hear other people’s opinions.


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