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U.S. cannabis Advertising Policies Suffer From A Lack Of Consistency.

A new study by the University at Buffalo shows that the United States has inconsistencies compared to Canada when it comes to cannabis marketing and advertising regulations. “This lack of guidance makes things confusing for advertisers and also opens up the potential for public health harms, such as youth being targeted with messaging or the spread of misinformation and false claims,” adds Allard, whose research focuses on health communication and young adult cancer prevention.

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