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Nielsen: Country Up In Multiple Markets After The Holidays.

Several country stations see a post-holiday bounce in Nielsen Audio’s first day of January ’21 PPMs, as New York; Los Angeles; Dallas; Houston; Philadelphia; Nassau, NY; San Jose, CA; and Middlesex, NJ all have stations with rising 6+ AQH shares.

Mt. Wilson Broadcasting “Go Country 105” KKGO Los Angeles, Entercom “New York's Country 94.7” WNSH New York and Beasley Media WXTU Philadelphia (92.5) improve not only on their holiday numbers but also their December ’20 shares, as do Cumulus Media sister stations “New Country 96.3” KSCS Dallas and “99.5 The Wolf” KPLX Dallas.

Empire Broadcasting KRTY San Jose, CA (95.3) has its best share since September ’20.

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