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Writer's pictureInside Audio Marketing

New Production Company Sound Picture Aims To Transform Audio Content Into On-Screen Adaptations.


Former Spotify and Gimlet executive Justin McGoldrick has launched Sound Picture, a television and film production company for intellectual property adaptations. Positioned at the intersection of audio and visual storytelling, Sound Picture has already signed several projects from podcast creators, including Hyperobject Industries, LAist Studios, Kaleidoscope, and Project Brazen, with more to be announced soon. 


"Audio creators are captivating audiences daily with their content, and looking for ways to grow their reach beyond this format,” said McGoldrick. “With the launch of Sound Picture, I'm excited to champion audio as an undeniable category of intellectual property, grow the global impact of these creators, and ensure their stories resonate as powerfully on screen as they do in our imaginations."


McGoldrick spent four years at Spotify, most recently as Senior TV and Film Executive for Spotify Studios, until his exit last year. He previously worked as Head of Film Development for Gimlet Media from 2018 to 2021. While at Spotify, he brokered development deals with partners such as Apple TV+, Amazon Prime Video, CNN, Disney+, HBO/Max, Hulu, FX, Showtime, Peacock, Universal Pictures and others. Most notably, McGoldrick led the adaptation of The Horror of Dolores Roach from podcast to hit Amazon Prime Video series, produced in partnership with Blumhouse Television. 


Prior to Spotify, McGoldrick was a creative executive at companies including Illumination Entertainment and Sony Pictures Entertainment. He got his start in Hollywood working at the talent agency William Morris Endeavor.


Sound Picture is represented by Matthew Dysart at Greenberg Glusker LLP.

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