iHeartMedia Honolulu launches #KokuaforMaui, a fundraiser to support the American Red Cross Pacific Islands Region’s relief efforts on Maui.
“With thousands of buildings burned to the ground and the casualty count increasing daily, each of us can play a part in bringing stability and supplies to Maui,” iHeartMedia Honolulu President Scott Hogle said in a release. “Thank you for joining iHeartMedia Hawaii in giving to Kokua for Maui.”
The Hawaiian word Kokua means “help.” Its deeper meaning, however, is to extend help to others in a sacrificial way, with no intent of personal gain.
Listeners are encouraged to make monetary donations to the Hawai’i Red Cross for Maui relief efforts at www.KokuaforMaui.com and www.iHeartHelpsMaui.Com.
“The people of Maui are our neighbors and iHeartMedia Honolulu is proud to do whatever we can to empower our ohana and friends on Maui to recover and rebuild in the face of what appears to be the deadliest natural disaster in Hawaii history,” Senior VP of Programming Jamie Hyatt added.
Meanwhile, Bonneville has launched a company-wide fundraiser dubbed “Maui Strong” to help provide support for those affected by the devastating fires. The funds raised through the Bonneville effort will be donated to the Hawaii Community Foundation.
“Bonneville International has always been deeply rooted in the communities it serves. With so many connections to the islands throughout the west, especially in the states our markets serve, Maui Strong is a testament to our commitment to stand by our neighbors in times of crisis,” President/COO Tanya Vea said in a release. “Our mission to build up, connect, inform, and celebrate communities drives us to make a meaningful impact, and we believe that by coming together as ‘Maui Strong,’ we can bring some hope and healing to those in need.”
To kickstart the fundraising efforts, Bonneville’s foundation made a contribution of $15,000. The Hawaii Community Fund will be addressing the evolving needs, including shelter, food, and financial assistance with the money they receive.