Gamut Podcast Network Partners With Flightpath For Real-Time Inventory Forecasting.

Gamut Podcast Network, the dedicated podcast division of Hubbard Broadcasting, has joined forces with predictive analytics platform Flightpath to provide real-time inventory forecasting and campaign-performance insights for its more than 250 shows nationwide.

With Flightpath, Gamut’s sales and operations teams can see reliable availability months in advance, enabling them to package impressions by demo or geography at scale while continuing to deliver traditional direct-sold, host-read campaigns — without overselling.

“Our advertisers buy us two ways: the classic host-read spots fans love and targeted impression packages built around specific demos or DMAs,” said John Goforth, Vice President & General Manager, Gamut Podcast Network. “Flightpath shows us, instantly, what we can deliver on both fronts, so our sellers move faster and our producers stay focused on great content.”

“Gamut is building a future-proof sales engine, and we’re excited to supply the data analytics foundation that makes it possible,” said Laurie Belleau, Chief Revenue Officer at Flightpath. “Real-time, trusted availability means Gamut can say ‘yes’ more often and grow revenue with confidence.”