Black Effect Podcast Network cofounder Charlamagne Tha God has become a strategic advisor to MeetKai, an immersive AI company. Charlamagne, whose real name is Lenard McKelvey, has also made a financial investment in the company. Its size was not disclosed, however.
"MeetKai is redefining the future of entertainment. I see it as the future of social, shopping, gaming and content creation, all while being excitingly immersive," said Charlamagne in a statement. "It's where the boundaries of reality and digital innovation blur, creating endless possibilities for connection and creativity."
To kick off these efforts, Charlamagne – who hosts the iHeartMedia syndicated radio show The Breakfast Club – will use his own original programming to take on new virtual formats with the help of MeetKai's AI-enabled, metaverse solutions. Set to roll out on the platform later this year, they say it will immerse fans in Charlamagne's content in new ways. He will also provide strategic advice to MeetKai on how to deliver value and drive revenue for content creators, influencers and brands on MeetKai's platform and bring its technology to mainstream consumer audiences.
"Charlamagne is one of the most recognizable voices in the entertainment industry today,” said MeetKai CEO James Kaplan in the announcement. “He understands the new types of experiences consumers are interested in and how virtual formats, such as the metaverse, will transform the future of content creation and brand experiences for all. We are delighted to welcome him as a strategic advisor as we continue to evolve and grow."
This is not the first investment that Charlamagne has made. He also has become an investor of various business ventures across the publishing, food and beverage, and wellness industries. In working with MeetKai, the company says he will bring his expertise as an entrepreneur and celebrity multi-hyphenate to help them rapidly bring their product to market, while helping creators to monetize their content on the metaverse.
"Charlamagne has always been on the forefront of creativity and innovation,” said Peter John Alexander, Chief Business Officer of MeetKai. “So he's a valuable addition to the company as we move into our next growth phase - better serving and creating opportunities for the creator economy through technological innovation and development.”
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