The U.S. Bureau of Labor Statistics says employment in the broadcast and content creation sector totaled 338,900 in July — a 1.6% decline from June, when it counted 600 more employees across the sector. Employment was down 2.5% from a year ago. The BLS does not release radio-specific monthly tracking figures. Instead, it lumps the radio monthly data with television and other audio and video content providers.
The government says the number of people working in advertising, public relations, and related services also dipped last month, falling a half percent from June to a total of 522,200 in July. But even with the decrease, overall employment in the advertising and PR sector has been on a growth trajectory. BLS says July’s total is 3% higher than a year earlier. Ad employment peaked at 523,800 jobs in April, an all-time high. In the month since, it has bounced between gains and losses.
The publishing business also continued to rapidly shed jobs. BLS says the total number of people working in that industry fell 5.9% between June and July to 919,600.
But the digital sector is also not immune. The tech industry shed an estimated 9,162 jobs last month, CompTIA’s analysis of BLS data finds. “Although disappointing, the slowdown in hiring is about in line with expectations,” said Tim Herbert, Chief Research Officer at CompTIA. “Employers continue to weigh a range of factors in shorter term tech hiring while eyeing longer term growth strategies.”
The average hourly earnings for all employees on private nonfarm payrolls increased eight cents in July to $3.075. Over the past 12 months, average hourly earnings have increased 3.6%. And the average workweek for all employees on private nonfarm payrolls during June was 34.2 hours.
How do broadcast trends compare to hiring overall? BLS says total nonfarm payroll employment increased by 114,000 in July, and the unemployment rate edged up to 4.3%. That is the highest jobless rate since October 2021. There were also downward revisions to the May and June data.
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