Vistar Media Launches Programmatic Audio Out-of-Home Offering.


Vistar Media, the leading global provider of software for Digital-Out-of-Home (DOOH), is launching the first real-time bidding exchange for Audio-Out-of-Home™ advertising (AOOH). This offering is available via Vistar’s open exchange or through private marketplace (PMP) deals.


Read the full story at news.yahoo.com.

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