Urban One Revamps Dallas Leadership Team.

Urban One Dallas has announced key leadership appointments for its revitalized Dallas-Fort Worth cluster, with Maurice Potts promoted to Vice President/General Manager, Karl Whittingham named Director of Sales and Kevin Jenkins joining the company as Local Sales Manager.

The moves follow Urban One’s $22 million purchase of Service Broadcasting’s urban AC “Smooth 105.7” KRNB and urban contemporary “K104” KKDA-FM, which join rhythmic CHR “97.9 The Beat” KBFB in the cluster.

Potts will lead the Dallas-Fort Worth operation after serving as General Sales Manager for the past three years. He has spent nearly 15 years with Urban One, where he has helped drive revenue growth and develop strategic partnerships. Potts also serves on the Board of the Texas Association of Broadcasters.

Whittingham takes on the Director of Sales role following multiple leadership positions with Urban One. The company says his experience across the organization and knowledge of the Dallas-Fort Worth market will help him lead the sales team and develop marketing solutions for advertisers.

Jenkins joins Urban One Dallas following the company’s acquisition of Service Broadcasting. He most recently served as Executive Vice President of National Sales for Service Broadcasting, where he led revenue initiatives and developed relationships in the Dallas market.

“Bringing these historic Dallas brands into the Radio One family is monumental,” said Regional Vice President Doug Abernethy. “I am incredibly proud to promote Maurice and Karl. Having worked with Maurice and Karl during our time at Radio One, I know firsthand their exceptional drive and dedication to excellence. Additionally, adding Kevin to our leadership team ensures we have a leadership team built on deep local roots and proven success. Together this team will elevate Radio One to greater heights with our partners.”

Potts said he is “honored” to lead Urban One into its next chapter in Dallas-Fort Worth. “As we bring together these iconic brands, I look forward to leading our talented team as we build on their legacy by creating exceptional experiences, meaningful connections, and innovative opportunities that serve our listeners, partners, and the communities we proudly serve at the highest level,” he said. “Together we are committed to setting a new standard of excellence and impact across the market.”