Publicis Groupe Racks Up Another Big Win: AB InBev.


Brewing giant AB InBev has consolidated the lion’s share (about 90%) of its global media account with Publicis Groupe after a review that began last September. The company spends $873 million a year on measured media, according COMvergence. North America accounts for an estimated $514 million of the total, about 30% of which is digital.


Read the full story at mediapost.com.

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