Progressive Back On Top On Weekly Spot Count List.

Progressive resumed its familiar place atop Media Monitors’ weekly list of top radio advertisers by spot count for the week of Feb. 10-16, 2025.

The insurer (66,947) swapped spots with TurboTax (47,485), the prior week’s No. 1, as TurboTax’s spot count fell by more than 32,000 versus a week earlier, when its total topped 80,000. Grainger, eBay and Mattress Firm rounded out the top five.

FuturHealth was the week’s biggest gainer, surging to No. 10 overall from No. 41 the prior week. Another big gainer, Mattress Firm, went from No. 19 to No. 5 overall, with 33,888.

For the week of Feb. 10-16, 2025, the top ten advertisers on Media Monitors’ Spot Ten list include: Progressive, TurboTax, Grainger, eBay, Mattress Firm, Crook County Podcast, ZipRecruiter, Babbel, Vicks and FuturHealth.