top of page

Netflix Expands Podcast Push With Barstool Sports Video Deal.

Netflix is quickly expanding its podcast catalog. It has signed a new multi-year partnership with Barstool Sports that will see video episodes of podcasts including “Pardon My Take,” “The Ryen Russillo Podcast” and “Spittin’ Chiclets” all becoming exclusives to Netflix in the new year. “We’re excited to partner with Netflix and hopefully bring new audiences to each platform,” 


Barstool founder Dave Portnoy said in the announcement.


When the deal begins in early 2026, all new video podcast episodes will launch on Netflix in the U.S., with more markets around the world to follow. Select episodes from the show’s archives will also become available. Audio versions of the series will still be widely distributed across all major podcast apps.


“We’re thrilled to team up with Barstool Sports and bring their top video podcasts to Netflix,” said Netflix VP Lauren Smith. “This partnership broadens how our members connect with Barstool’s leading sports voices and delivers exactly what our members crave: unfiltered commentary, sharp takes, and undeniable humor. We look forward to giving fans another exciting way to engage with the conversations they love on Netflix.”


Barstool produces nearly 100 podcasts, but the deal will make some of its biggest series available only on Netflix. That includes “Pardon My Take,” the company’s biggest sports podcast. It features hosts Big Cat & PFT Commenter offering their takes on the biggest sports stories.


“The Ryen Russillo Podcast” features Russillo’s sports talk with new episodes every Monday, Wednesday and Friday. And “Spittin’ Chiclets,” hosted by NHL vets Ryan Whitney and Paul Bissonnette, and sportswriter Rear Admiral, focuses on the NHL but also touches on pop culture and everything else. New episodes drop every Tuesday.


It is the second sports podcast deal that Netflix has signed to date.


Netflix earlier announced a “co-exclusive partnership” with Spotify that will see a selection of shows produced by Spotify Studios and The Ringer make video episodes available on Netflix early next year. The deal includes sports such as “The Bill Simmons Podcast,” “The Zach Lowe Show,” “The McShay Show,” “Fairway Rollin’,” “The Mismatch,” “The Ringer F1 Show,” “The Ringer Fantasy Football Show,” “The Ringer NFL Show,” and “The Ringer NBA Show.”


Beyond sports, Netflix this week also announced it has inked a deal with iHeartMedia to make more than 15 of its leading series available to viewers. The deal means that beginning in early 2026, shows like “The Breakfast Club,” “My Favorite Murder,” and a trio of its “Stuff” branded series will still have their audio episodes widely distributed. But the only place fans of the series will be able to watch the shows will be on Netflix.


More announcements are forthcoming. Netflix is reportedly in talks with other podcast producers as well as Hollywood talent agents as it looks to leave the gates with a wide selection of video podcast content to appeal to subscribers.


Netflix executives have said they’re looking at moving deeper into video podcast distribution if subscribers embrace the content. Co-CEO Greg Peters said during an earnings call in October that podcasts could offer even more entertainment options for subscribers when they’re looking for pop culture, lifestyle, sports or true crime.

 
 
 

Comments


bottom of page