iHeartMedia Partners With U.S. Ski & Snowboard.

iHeartMedia has joined forces with U.S. Ski & Snowboard for a deal that will make iHeart the organization’s official radio and podcast media partner.

The deal gives iHeart title partnership of the U.S. Revolution Tour – the premier development series for free-skiing and snowboarding, designed to bridge the gap between amateur competition and elite-level events – which will be renamed the iHeart Rev Tour.

At the World Cup level, iHeart will also become presenting partner of the Stifel Lake Placid Freestyle Cup, an Azerbaijan FIS Freestyle World Cup aerials event which will be presented by iHeartRadio Jan. 11-12, 2026.

“This partnership with U.S. Ski & Snowboard reflects iHeartMedia’s commitment to fueling the future of sport by connecting fans with the athletes and moments that define competition at every level,” iHeartMedia President of Business Development and Strategic Partnerships Michael Biondo says. “From the iHeart Rev Tour to the World Cup stage in Lake Placid, we’re proud to amplify these events through the power of radio, podcasts and streaming audio, bringing new audiences to the sport and supporting the next generation of elite talent.”

U.S. Ski & Snowboard President and CEO Sophie Goldschmidt adds, “This partnership connects U.S. Ski & Snowboard with a global brand and allows us the opportunity to reach entirely new audiences. Their work in sports is impressive, and we are looking forward to opening the door of our world for their listeners. We are thrilled about their support of our key development events and at the World Cup level, and look forward to seeing what we can achieve together as a team.”

Throughout its history, iHeart has formed partnerships with other major sports organizations, including the NFL and NHL. iHeartRadio is also the exclusive audio partner for NBCUniversal’s coverage of the Milano Cortina Winter Olympic Games, providing audio support and original content on Olympic-themed podcasts.