All is quiet in Nielsen’s new market rankings for the fall 2022 survey – at least in the top 10. But beyond the biggest markets there are numerous ranker changes in the top 50 markets, most based on subtle population increases or decreases, Detroit slips from No. 13 in the spring to No. 14 in the fall, swapping places with Phoenix which moves 14-13.
That’s because the metro population for Phoenix grew from 3.8 million to 3.9 million while Detroit held steady at 3.8 million. Also moving up the ranker is Tampa-St. Petersburg (18-17) and Denver-Boulder (19-18). San Diego, meanwhile, drops two positions (17-19).
The population changes behind these moves are relatively minor: Tampa’s population declined slightly from 2,859,100 in the spring to 2,858,500 in the fall. Denver grew from 2,843,100 to 2,853,400 and San Diego declined from 2,881,200 to 2,841,400. Meanwhile, Baltimore drops two positions from No. 21 to No. 23, changing places with Charlotte-Gastonia-Rock Hill (23-21).
Las Vegas tumbles out of the top 30 (29-32) as Austin advances 31-29. Orlando also makes a two-position leap (32-30) pushing Pittsburgh down a notch (30-31). Further down the ranker, Indianapolis (39-38) and San Jose (38-39) swap positions. Nashville moves into the top 40 (41-40) bumping New York’s Hudson Valley down from No. 40 to No. 41.
The remaining changes in the top 50 show West Palm Beach-Boca Raton slipping from No. 47 to No. 49 as Greensboro-Winston-Salem-High Point climbs 48-47 and Oklahoma City moves 49-48.