Crooked Media’s Move Into TV Includes New FAST Channel.

Crooked Media, the liberal podcast network founded by former top Barack Obama staffers, is taking its shows to the flat screen. “Pod Save America,” “Lovett or Leave It,” “What A Day,” “Offline with Jon Favreau,” and other popular shows will be available on SANEtv (Save America News & Entertainment Television), a new FAST channel (Free Ad-Supported Streaming TV). Amazon Prime Video is the first streamer to pick up the channel’s 24/7 stream of political analysis, culture deep-dives, and sharp-witted commentary.

The podcast network says it plans to further expand in FAST TV and streaming in the future.

Earlier this year, the company premiered “Crooked on MS Now,” a weekly compilation show that airs Saturdays on the Versant-owned cable news channel formerly known as MSNBC.

“By bringing our roster of voices to FAST platforms, we’re moving beyond the traditional podcast space to compete directly with aggressive right-wing media, bringing our pro-democracy perspective into living rooms everywhere, meeting our audience where they are with the insider expertise and ‘no-bullshit’ analysis they can’t find anywhere else,” Crooked Media CEO Lucinda Treat said in the announcement.

Founded in 2017 by Jon Favreau, Jon Lovett and Tommy Vietor, Crooked Media says its current podcast lineup generates more than 30 million monthly downloads, with flagship “Pod Save America” reaching more than a million fans per episode. Recent guests included former President Barack Obama, Gov. Gavin Newsom, Sen. Chris Murphy, Rep. Jasmine Crockett, former FTC Commissioner Lina Khan, Sen. Bernie Sanders, Jane Fonda, and Chrissy Teigen, among others.

What started as a left-leaning podcast has spawned a multimedia company with tentacles in touring, merch, blogging and video. Crooked’s subscription-based “Friends of the Pod” provides exclusive content and access across Substack, YouTube, Supercast, and Apple Podcasts. In addition, Crooked has a robust touring and live events business, a merch and e-commerce business, a growing portfolio of newsletters, and expansions across audio, digital, film, and television.

Asked by Axios whether Crooked Media was planning to sell or raise more money, Treat said, “We’ve got the capacity to keep growing without selling or raising additional capital.”