Cox Media Group Taps Danny Bortnick To Lead Local Revenue Growth.

Cox Media Group has named radio sales veteran Danny Bortnick Vice President of Local Revenue and Client Growth, a newly created position designed to strengthen client relationships and accelerate local revenue across its radio division.

Bortnick, who joins the company July 13, will work with market leaders and sales managers to develop local revenue strategies, enhance client engagement and improve execution across CMG Radio's markets. The role also includes advancing sales enablement initiatives and supporting the company's client-focused sales organization.

"Danny is a results-driven revenue leader with a strong track record of building high-performing teams and driving revenue growth across multiple platforms," CMG Radio President Rob Babin said in a statement. "His ability to connect strategy to execution and foster trusted partnerships with clients makes him the right leader to help take CMG Radio's local revenue performance to the next level."

Bortnick brings more than 20 years of media sales experience, including leadership roles at iHeartMedia and CBS Radio. Most recently, he served as Director of Sales for Hubbard Radio and 2060 Digital in West Palm Beach, where he oversaw revenue strategy for multiple stations and digital operations.

"I'm honored to join the CMG family under Rob Babin's leadership, and I'm excited to help accelerate local revenue growth across the organization," Bortnick said. "Local media plays an essential role in every marketer's strategy, and CMG Radio's brands deliver measurable impact for our clients."