Consumers Don't Think Brands Should Stop Advertising During Corona Virus Pandemic.
Updated: Apr 29, 2020
Brands are pulling or pausing their ad spending as the COVID-19 crisis puts a strain on their businesses, but new research shows that consumers may not want them to stop advertising altogether. A March 2020 survey by GlobalWebIndex asked people in 13 markets whether brands should continue advertising as normal. (eMarketer.com)