CareerBuilder has partnered with iHeartMedia’s Black Information Network to launch “100,000 Careers,” described as a first-of-its-kind initiative to connect employers with Black job seekers who are looking to start a career or advance to higher levels in their current profession.
The platform includes tools to help candidates get started, such as job listings, resume building, and custom content designed to help Black listeners identify their transferrable skills and discover new careers. The resource aims to be a one-stop shop for connecting employers with Black American career-seekers, the companies say.
“One of our highest priorities has been to call attention to the disproportionate income and unemployment gaps the Black community faces,” Tony Coles, Division President for iHeartMedia Multiplatform Group and BIN President said in a release. “That’s why we are thrilled that our partners at CareerBuilder have joined us in this effort to help 100,000 listeners not only find work but to help them leverage their transferrable skills to build careers.”
The platform will take advantage of BIN’s scale to promote opportunities across its broadcast, podcast, digital and social assets. Additionally, more than 100 iHeart hip-hop, R&B, and gospel stations will support the effort by broadcasting daily career spotlights, real-life testimonials, high-frequency broadcast messaging, as well as podcasting and streaming mentions.
“This strategic partnership directly aligns with our mission of building personal success for all and will guide Black Information Network listeners to a host of tools that connect them to roles that best suit their skills leading to more meaningful careers," Kristin Kelley, Chief Marketing Officer at CareerBuilder added. "This partnership and the 100,000 Careers platform are both vital in bringing a valuable resource and job search experience to the Black community, and employers can now access a larger group of diverse candidates and talented workers.”