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House Ad Wars Ignite Early As Democrats, GOP Pour Millions Into Key Races.
Six months until Election Day, the first big wave of House advertising bookings has begun. The ad tracking firm AdImpact reports the Democratic group House Majority PAC has booked $190.2 million worth of advertising time, with dollars going into 61 different media markets. Meanwhile, the Republican-aligned Congressional Leadership Fund has reserved $136.6 million worth of ad time in 36 markets. Those numbers are certain to climb higher in the coming months, especially as Demo
Inside Audio Marketing
5 hours ago3 min read


Katz Media Group Enhances Local Vote Platform.
With political affiliations becoming less predictable across the U.S., Katz Media Group is introducing an updated version of its Local Vote platform, aimed at helping campaigns make more informed media decisions at the local level. The interactive, map-based tool compiles the latest data across more than 230 local markets, offering insights into how voters consume media across traditional and digital channels. The goal is to give political advertisers a clearer understanding
Inside Audio Marketing
5 hours ago2 min read


Programmatic Audio Buying Has Doubled Since 2022.
Programmatic advertising has seen significant growth over the past four years — most notably, from a year ago — according to a series of studies conducted by Advertiser Perceptions, as reported in Westwood One’s blog. Programmatic advertising, which has been available for the past two decades in some shape or form, is defined as the automated data-driven buying and selling of digital ad space in real time, replacing manual negotiations with AI-powered, instantaneous auctions.
Inside Audio Marketing
5 hours ago2 min read


Parapod Awards Honor Late Night Radio Talker George Noory.
The Parapod Podcast Awards is now accepting nominees for its 2026 awards. They celebrate the voices, stories, and creators shaping the paranormal, supernatural, UFO, and true crime podcasting world. Organizers say since the nomination window opened Friday, they’ve surpassed all expectations for opening weekend and expect the four-year-old Parapod Podcast Awards to have its biggest year yet. Organizers have also announced the recipients of four of its awards. The Living Legend
Inside Audio Marketing
5 hours ago2 min read
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