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Nielsen: mSurvey Will Boost Participation Without Disrupting Ratings.
Since Nielsen’s March 4 announcement to launch its mSurvey — which aims to modernize radio measurement and complement its traditional diary service by allowing respondents to report listening electronically on their smartphones — beginning with the Spring 2026 survey starting April 2, a great deal of research has been done in preparation for the move. “We’ve fine-tuned the instrument to focus on a mobile-first application,” Nielsen Audio Managing Director Rich Tunkel said d
Inside Audio Marketing
8 hours ago3 min read


Global Media Usage Stalls In 2025; PQ Media Forecasts Rebound Through 2030.
Global consumer time spent with media showed only marginal growth in 2025, according to data released Tuesday in PQ Media’s 13th annual Global Consumer Media Usage Forecast 2026‑2030 , underscoring a shifting landscape in global media usage that industry analysts say will rebound in the coming years. The study found that overall global media usage, which includes both digital and traditional channels, rose only 0.3% in 2025 to an average of 57.65 hours per week (HPW), a sharp
Inside Audio Marketing
8 hours ago2 min read


Triton Podcast Ranker Sees iHeart Stay On Top While Audioboom, Cumulus Move Up.
Triton Digital says the iHeart Audience Network remained in the top spot in February, with 70.8 million average weekly downloads in the U.S. The exit of Audacy from the sales network ranker brought steps forward in the rankings for all the remaining sales networks in the ranking, with Audiobook advancing to second place with 16.6 million average weekly downloads in February. The Cumulus Podcast Network moved up to third, with 3.6 million. While Triton lost one publisher last
Inside Audio Marketing
8 hours ago2 min read


Skyview Networks Transitions Ownership To CEO Steve Jones.
Skyview Networks has completed a significant ownership transition, with President, CEO and Chairman Steve Jones assuming full ownership of the company, effective immediately. In a memo to staff, Jones framed the move as a continuation of the company’s long-term strategy rather than a departure from it. “This transition further strengthens long-term direction and focus that ensures continuity,” he said, adding that Skyview’s leadership team and day-to-day priorities will remai
Inside Audio Marketing
8 hours ago2 min read
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