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Radio Hall Of Fame Reveals 2026 Class.
The Museum of Broadcast Communications announced the eight inductees selected for the 2026 Radio Hall of Fame, with honorees ranging from legendary on-air talent to influential radio executives. The 2026 induction class includes Boomer Esiason, Dennis Green, Shotgun Tom Kelly, Helen Little, Bob Pittman, Rickey Smiley, Charlie Van Dyke and Fred Winston. The inductees will be honored during the 2026 Radio Hall of Fame Induction ceremony on Thursday, Oct. 8. Tickets for the even
Inside Audio Marketing
3 hours ago1 min read


Podcast Ad Spending Climbs 28% In Q1 Even With Lighter Ad Loads.
Podcast advertising opened 2026 with a seasonal cooldown after a blockbuster holiday quarter, but the market’s momentum remained firmly intact. Spending during the first quarter climbed 28% year-over-year, according to Magellan AI’s Q1 Podcast Advertising Benchmark Report, even as overall spending dipped 7% from Q4 levels following the traditional post-holiday slowdown. Magellan says spending softened in January and February before rebounding in March, which finished above Q4
Inside Audio Marketing
3 hours ago3 min read


Sports Stations, Team Flagships Score Big On PPM Days 1 and 2.
April has always been a big month for professional sports, with the beginning of the Major League Baseball season and postseason activity for both NBA basketball and NHL hockey. The excitement for all three was reflected by share boosts for the flagship stations of teams in each of those leagues, ranked in the top five in eight of the 20 non-embedded PPM markets reporting on Days 1 and 2 in Nielsen’s April survey (covering April 2-29). Together, eight baseball, basketball and
Inside Audio Marketing
3 hours ago5 min read


Study: Most Marketers Struggle To Align Brand Strategy With C-Suite Priorities.
A new report from WARC and a coalition of advertising effectiveness firms says marketers continue to struggle to bridge the divide between brand-building and performance advertising, despite widespread agreement that combining the two approaches delivers stronger business results. The report, “The Multiplier Playbook — The CMO’s guide to integrating brand and performance,” was released Tuesday in partnership with Analytic Partners, BERA.ai, Prophet and System1. It draws on a
Inside Audio Marketing
3 hours ago2 min read
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