Radio continues to hold a meaningful place in Americans’ daily news habits and remains closely tied to the country’s most trusted news category, even as podcasts and creator-driven media reshape how younger audiences consume information, according to a new study from the Media Insight Project. The study finds radio remains a steady part of the media mix, with about a quarter of Americans saying they get news from radio at least once a day. The report also found Republicans ar

A new survey suggests that most streaming viewers in the U.S. are tuning out advertisements entirely, even as ad-supported streaming tiers continue to expand across major platforms. According to a March 2026 survey of 1,000 U.S. adults conducted by All About Cookies, “less than one-quarter of viewers (24%) actually pay attention to streaming ads, while most multitask or disengage.” The findings come as streaming services increasingly rely on advertising to support lower-cost

The New York Times reports its digital advertising revenues increased 31.6% year-over-year during the first quarter to $93 million. “This performance exceeded our expectations and was the result of a clear strategy, capable execution, strong marketer demand and high engagement across the portfolio,” CEO Meredith Kopit Levien told investors on an earnings call. The Times doesn’t release podcast-specific results. But Kopit Levien said it has benefited by expanding its business

Ahead of key hearing set for federal appeals court, Cumulus Media and Nielsen have weighed in on whether the radio group’s pending Chapter 11 case involving should pause their closely watched ratings antitrust fight. The Second Circuit itself raised the issue last month, after acknowledging that Cumulus filed for bankruptcy protection. It directed both sides to explain whether the automatic bankruptcy stay applies to the appeal. Their response is clear. Both companies agree t

Any ill will that concertgoers may have for Live Nation Entertainment — especially following the guilty verdict in the monopoly-based lawsuit of the world’s ⁠largest concert promoter and parent company of Ticketmaster — may be short-lived judging from the continued strong state of the live show business in 2026, based on the company’s first-quarter earnings and the tours set to rock arenas this summer. According to data from LSEG as reported by Reuters, Live Nation posted a t

The Interactive Advertising Bureau projects U.S. digital video ad spending will total $81.9 billion in 2026, an 11% increase year over year. The forecast growth rate, which outpaces the projected gains in the total ad market by nearly 20%, will mean that more than 60% of dollars spent on television or video will go toward digital. The growth rate is about half the size of the post-COVID acceleration, but the IAB says that reflects market normalization as the segment continues

As Magellan AI pushes into broadcast radio, working with iHeartMedia to bring broadcast radio into the attribution equation, the audio advertising analytics company is also challenging long-held assumptions about how audio works in the media mix. A new white paper from Magellan and True Native Media argues the ad industry now needs to catch up. “Podcasting has matured. Buying habits have not,” the report says, framing a widening gap between the sophistication of today’s audio

The nation’s auto dealers spent a record $9.96 billion on advertising last year as higher tariffs and an uneven economy did little to dampen their marketing efforts. The National Automobile Dealers Association reports the year over-year-increase was relatively small, as spending climbed just 0.4% from 2024. But it was enough to mark a continuation of a dealer ad spending recovery since the pandemic upended the market. The 2025 total also was sufficient to beat the previous re

The Radio Mercury Awards has announced the finalists for its 2026 competition, recognizing creative achievement in radio and audio advertising across multiple platforms. This year’s finalists include Audacy Studios, iHeartMedia’s Studio 55, Zimmer Communications, and Arnold Worldwide, among others. Now in its 35th year, the awards program honors work spanning broadcast radio, streaming audio, podcasts and other formats, highlighting the role of sound in connecting with audien

A mainstay of Philadelphia radio will soon step away, as Mark Razz has announced his retirement from Beasley Media Group, with his final day at country WXTU (92.5) set for May 22. Razz joined the company in 2006 and spent more than 16 years on-air at WXTU, most recently hosting the “Razz on the Radio” midday program. In addition to his on-air role, he has served as Program Director since 2019, after previously holding positions as Assistant Program Director and Music Director