When America reaches the other side of the pandemic, radio may sound very different from how it did in the pre-COVID era. For air talent,...

Podcasts are running more ads that they were pre-COVID. That is the conclusion of a new analysis by MediaRadar. Its data shows the averag...

As U.S. consumers sheltered in place between April and July, they not only used their smart speakers more—they heard more ads on them. An...

A report published this week by Zenith Media forecasts a 21% dip in automotive industry ad spending across 10 key markets worldwide, maki...

The 2020 holiday shopping season poses a do-or-die scenario for local businesses. To make it to 2021, they’ll need a thoughtful marketing...

In a world of niche media, audio continues to have the big reach that drives marketing results. Consider this: Nielsen 91% of Americans a...

Hillary Clinton, the first woman to win a major party’s presidential nomination, is introducing her first podcast in the middle of the el...

The iHeartCountry Festival, originally scheduled for May 2 at the Frank Ervin Center in Austin, will go forward as a virtual event on Oct...

Back to school may be helping give podcast download numbers a boost. That will become clearer in the coming weeks, but whatever the reaso...

How can broadcast radio hold onto advertiser money? A new Borrell Associates survey suggests the answer lies online. It said that rather ...