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PRX Launches A Kids-Targeted Podcast Initiative.

Podcast content targeting young people is hot right now with downloads in the Kids & Family category up 22% so far this year, according to Podtrac. The public media company PRX says it has seen an increased demand for family-friendly content during the COVID-19 quarantine, with a more than 50% increase in listening throughout its catalog of podcasts for young audiences. Now in a move to better serve 9- to 13-year-olds, PRX has created Trax, a portfolio of free podcasts and multimedia elements geared toward that age group.

Read the full story at PodcastNewsDaily.

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