Podcasts Offer Brands A New Canvas For Connecting With Consumers.
- Inside Audio Marketing
- Mar 16, 2021
- 1 min read

In today's media marketplace, brands are dealing with ad fraud, reduced viewability, the death of cookies, and pressure to produce thumb-stopping ads. Ad Age points out that, even with all that noise, some brands have found they can deliver personal, engaging, salient and effective messages at scale through podcast advertising.
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