This is the year that many in podcasting expect the industry to cross the $1 billion revenue mark. Whether that quietly happened in 2019 will be revealed when the IAB releases its revenue data in the coming months.
And if not, whether the coronavirus impact on advertising could jeopardize that goal won't be clear for months. Either way, media analyst Jack Myers has issued an update to his 2020 economic outlook. He still sees podcast revenue growing regardless.