Entercom and The National Urban League have formed a partnership intended to advance racial justice and equity in the communities they serve. The broadcaster will work with the civil rights organization and its affiliates to promote Urban League programs in education, job training, entrepreneurship and other areas.
“The community-based work we deliver alongside our network of 90 affiliates requires us to be a trusted voice that reaches into communities and supports our neighbors,” National Urban League President and CEO Marc Morial said in a news release. “Entercom’s partnership allows us to amplify our message while also helping bring bold conversations to the fore as we work to empower our communities and change lives.”
Founded in 1910, the League helps its local chapters develop programs, public policy research and advocacy, providing direct services that impact and improve the lives of 2 million people annually nationwide. It has affiliates in 90 markets, including about 50 where Entercom operates. The two organizations say they will hold regular meetings and quarterly issue briefings in those markets, which will deepen their relationship and spur content development and other initiatives guided by local leadership.
“We’re committed to helping foster a more just, equitable and inclusive nation,” said David Field, Chairman, President and CEO at Entercom. “This partnership will connect us with diverse voices to further inform the ways we leverage our robust portfolio of digital and broadcast assets to serve our communities.”