Edison Research: Moms Increased Their AM/FM Usage During Pandemic.
The annual Moms And Media tech study released to coincide with Mother’s Day each year takes on new meaning in our current COVID-19 reality. Edison Research VP Melissa DeCesare revealed that 72% of moms agree that technology has been essential during the current health crisis. Moms are using devices and media more during the pandemic, with 16% using AM/FM radio more since the outbreak began.
Details at EdisonResearch.com.