Audioboom Signs Mike Rowe And RedHanded.
Mike Rowe, creator and host of popular TV shows “Dirty Jobs” and “Somebody’s Gotta Do It” is moving his five-year old podcast The Way I Heard It to Audioboom. The show initially featured Rowe telling true(ish) tales you don’t know about people you do know, but more recently has transitioned to a mix of storytelling and conversation with weekly guests. Since its inception, The Way I Heard It has had more than 170 million downloads.
“Full disclosure, my podcast is not as filthy as Dirty Jobs, but I’ve been assured it’s no less entertaining,” said Rowe in the announcement. “True, it was mother who assured me of this, but she’s honest, mostly, and her taste is impeccable.”
Audioboom has also signed a deal to become the home of the U.K. true crime podcast RedHanded.
It offers a weekly dose of murder, as hosts Hannah Maguire and Suruthi Bala jump head-first into all manner of macabre madness, covering everything from big time serial killers to hauntings, possessions, disturbing mysteries, bizarre whodunits and basically anything that tickles their creepy fancy. RedHanded won the Listeners Choice prize at the 2021 U.K. Podcast Awards.
“As a hyper-growth podcast, we are really excited to be working with Audioboom because their ambition, vision, and passion is a perfect match for ours,” said Maguire and Bala in a joint statement.